Project Description: The Benson & Sesser law firm, attorneys at law serving the communities of Chillicothe and Columbus, Ohio, embarked on a comprehensive branding project to emphasize their professional and client-focused brand. The objective of this initiative was to unify their brand across all platforms, allowing for a seamless and coherent visual and messaging representation that embodies the firm's values and market position.

Visual Identity: The firm's visual identity was defined by the primary color of navy blue. This color choice evokes a sense of trustworthiness, security, and authority, resonating perfectly with the professional and serious nature of the legal profession. The color palette was complemented by shades of gold and white.

View their branding in action on their website!